Software for drawing bags of the brand “A SECRET KNOWLEDGE” in a gaming machine
What request did the client come to us with:
Develop software for a gaming machine installed in the brand's offline store.
Our solution:
The idea of developing software for a gaming machine seemed incredibly exciting to us. To be honest, we had never done anything like this before. But we are not afraid of new challenges, so we eagerly took on the project.
The core idea was that customers in the physical store could launch the gaming machine, and the machine would randomly generate a bag option that they could purchase on the spot at a discount. The brand offers over 10,000 different combinations of bag elements, so it’s no surprise that customers sometimes find it hard to make a decision.
We managed to create software that met all the client’s requirements. During the "game," the user can choose the desired parameters of the bag for the drawing or opt for a completely random option.
The most challenging part for us was connecting the physical buttons and joystick of the machine to the developed software. Thanks to the diverse experience of our team, we were able to program the buttons and joystick to create a true gaming machine experience!
To further attract customers, we also developed a raffle feature. Every week, a customer can win a bag accessory and get it for free. Once a month, there is a chance to win a full bag. All drawing dates and participating products can be set by the brand in the administrative section of the website, which is directly connected to the machine.
This unique interactive process has positively impacted attention to the brand’s products and increased conversion rates.